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THE RIGHT WORDS

Every organisation needs copywriting of some description. But finding the right words is not as easy as it might initially appear, and many aspiring copywriters stumble into a trap of management speak and corporate cliché. The result is rather uninspiring and does little to enhance your brand, product, service and, ultimately, your income.

 

As a copywriter, Gary has worked with numerous companies on countless projects. He has written annual reports for FTSE-100 companies; client case-studies for technology start-ups; catalogues for software publishers; and adverts for the national press.

 

Most of Gary's work has involved explaining the relevance of complex technology to investors, customers and the general public. For this reason alone, he is confident that he can apply his copwriting skills to any project. And in recent times he has branched out into writing for a German tourist board; a Welsh naturopathic nutritionist; an Oxford artist; and a Vietnamese mindfulness trainer.

 

If you need help with any of the following, get in touch:

 

Press releases

Mission statements

Corporate overviews

Personal profiles

Speeches

Website words

Brochures and flyers

 

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copyright - GJ Merrill - 2016

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